
Held Quarterly
Next Masterclass: Tuesday, January 31, 2023
10 a.m. - 1 p.m. Central Time (11 ET/8 PT) on Zoom
$279
SEO Masterclass
Turn your website into your best employee.
Is your website lazy?
Learn how to create a website that works hard for you with the latest, most effective search engine optimization (SEO) techniques that will work on any website platform (Wordpress, Squarespace, Wix, and more).
This 3-hour virtual SEO Masterclass will teach you what you need to know to:
+ Attract your ideal clients to your website.
+ Help them know they are in the right place.
+ Make it easy for them to buy.
You’ll come away with new knowledge and actual work done
toward creating a money-making website.
Learn the tried-and-true tenets of foundational SEO in an environment designed to empower you.

Who would benefit from the SEO Masterclass?
Entrepreneurs
Small business owners
Virtual assistants (VAs)
Copywriters
Website designers
People who have built their own website
People who are managing a website someone else built
Anyone who wants to put their website to work for them
Here’s what you’ll learn
January 31, 2023 (Tuesday)
10:00 am - 1 pm Central on Zoom
(11 am ET / 8 am PT)
Bonus: As a participant you can book a free 30-minute private consult with me after the SEO Masterclass to get specific questions answered.
SECTION ONE
Laying the Foundation (60 minutes)
Learn all about keywords, the foundation of all business-generating websites. You’ll get hands-on experience with:
Developing a business-generating keyword strategy.
Conducting smart keyword research.
Keyword research tools - my favorite free resources.
Creating a keyword map for your own website.
30 minutes of instruction, then you get 20 minutes to work on your own keyword research and map with access to my expertise. The remaining 10 minutes is for Q&A.
SECTION TWO
Applying the keyword strategy
(60 minutes)
Learn how to apply your new keyword knowledge strategically throughout your website to attract new business. You’ll get hands-on experience with:
Creating a content plan.
On page optimization.
Image optimization.
Internal linking.
30 minutes of instruction, then you get 20 minutes to work on your own on-page optimization with access to my expertise. The remaining 10 minutes is for Q&A.
SECTION THREE
Making Google happy
(30 minutes)
Learn the most effective, tried-and-true SEO techniques for setting up your website to get noticed by Google. You’ll get hands-on experience with:
Meta data.
Optimizing your Google Business Profile.
Managing reviews.
Backlinks.
Setting up Google Search Console.
SECTION FOUR
Q&A
(30 minutes)
Your opportunity to ask me questions specific to your website and situation. Participants will learn how to approach real-live issues faced by fellow business-owners.
BONUS: All participants can book a free 30-minute private consult with me after the SEO Masterclass to receive my 1:1 guidance.
All participants will be sent a link to the recording of the SEO Masterclass for their reference.
Secure your seat today!
$279
About SEO Expert Dori Bell
When you partner with Dori you get the benefit of 25+ years of experience in differentiating and building businesses through expert search engine optimization, marketing, business development, messaging, sales lead generation, and creative services.
With her digital marketing business Blossom Creative, Dori specializes in helping businesses and the people behind them express their missions in ways that attract their ideal clients and generate sales. Her "smart strategies, executed well" focus helps clients expand and deepen their visibility through thoughtful, comprehensive content and SEO strategies.
Dori is an aromatherapist as well, which pairs beautifully with her work in digital marketing. To amp up your ability to receive and retain the info in the SEO workshop, Dori will be mailing all Early Bird sign-ups an aromatherapy blend designed to calm and focus you!
Dori’s teaching style creates a judgment-free zone where participants feel comfortable asking questions and come away feeling empowered with new knowledge and skills.
Happy clients
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"Dori was amazing in working right alongside me on my website to introduce keywords in the right places. I am so pleased when I ask how a prospect found me and they reply ‘Google.’ That didn’t happen before Dori."
Lisa D., Maryland
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"I would recommend Dori to all small businesses looking for guidance, inspiration, and content. Dori's guidance will set them on the right path to a successful website. Dori's guidance and patience throughout the website design process was amazing."
Christine G., North Carolina
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"Can not say enough about Dori and her knowledge of online marketing and website development. She has helped our company obtain more leads/closed business through her guidance. Highly recommend her services!"
Robin H., New Jersey
My SEO story
I recently took a month off from hustling for my businesses and social media and all the things that go into building a successful business. I needed to take a pause from the cacophony of all the “shoulds” and comparison that tend to crowd my brain. I needed to hear my own voice, and listen to what I had to say about what I want for my business and my life without the noise of other people’s opinions and coaching.
I was on a break, but my website wasn’t. While I was enjoying my down time I received four hot leads from my website, one of which turned into a lucrative project! The other three are now on my mailing list and open to future projects.
This did not happen by accident. My website has been built from the ground up to act as my best employee, pulling in leads even when I’m off doing something else.
The SEO techniques I applied to my website are the ones I’ll be sharing with you in the SEO Masterclass. I urge you to sign up, invest in your business, and set yourself up for a website that works hard for you and generates sales far into the future.